Research on Mobile App usability

Sparkwinn completed a project for FDC on mobile App usability testing. FDC is an Australian based independent international development organization fostering innovation to drive inclusive growth. Currently they doing a project on financial inclusion. How a mobile app could help  population in bottom of pyramid to become more financially inclusive.

This particular App has features of Fund transfer, Loan management, Savings and other utility functions. We understood the need gap and extent to which respondents are familiar with the app once they are trained on basic functions. Based on feedback, mobile APP will be further improved to suit the users.

market research on app usability

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